Articles We've Written

Articles We've Written

Careful with ‘customer is king’

Math and analytics as thinking mechanism

Can big-pharma pivot to a services model?

Sumeet’s provocation for healthcare

A New Definition for Marketing?

Are you choosing your customers or just trying to be chosen?

No debate required on Facebook/P&G issue

Are you still chasing predisposition or have you graduated to driving incrementality?

Books We've Read

Books We've Read

RANGE: Why Generalists Triumph in a Specialized World

Counterintuitive and compelling. Here’s a gem: “Breadth of traning predicts breadth of transfer . . . the more context in which something is learned, the more the learner creates abstract models.”

The Undoing Project: A Friendship That Changed Our Minds

Must read – no excuses; no exceptions. Here’s one of Sumeet’s favorite quotes from the book – Education was knowing what to do when you don’t know (Daniel Kahneman)

Curious: The Desire to Know and Why Your Future Depends On It

If the word ‘curious’ means something to you . . . find the time to read this.

Misbehaving: The Making of Behavioral Economics

We are all trying very hard to misbehave . . . it is working!

A Madman Dreams of Turing Machines

“I think I got under the skin and skull of Godel and Turing . . .”

The Model Thinker

Fantastic way to get your mental models exercised

Assorted Internet Findings

Assorted Internet Findings

Leadership & Solitude

This lecture (given at West Point) talks to each of us individually.

What are Algorithms?

An Infographic

edge.org

Edge.org might well be the most stimulating assortment of content online – start with this talk from Alison Gopnik on a different thinking lens for AI

Econ Talk podcasts

Charlie Pritscher introduced Sam and Sumeet to Russ Roberts’ weekly conversations.